Terms of Use

Effective date: September 25, 2026

The short version: Motherhood Applied offers educational products, courses, and parent coaching for your personal use. They are not therapy, mental health treatment, or ABA services. Please don't share or resell our materials. Results depend on you, and we can't guarantee any specific outcome. If you're in crisis, call or text 988.

1. About these terms

These Terms of Use ("Terms") govern your use of the Motherhood Applied website, free resources, digital products, self-paced courses, and 1:1 coaching sessions (together, the "Services"), operated by Aspire to Be LLC ("we," "us," or "our"), based in Foxborough, Massachusetts. By creating an account, downloading a resource, making a purchase, booking a session, or using the Services, you agree to these Terms and to our Privacy Policy. If you do not agree, please do not use the Services.

Coaching sessions are also governed by our Coaching Agreement, which you accept before your first session. If the Coaching Agreement and these Terms conflict, the Coaching Agreement controls for coaching.

2. What our Services are, and what they are not

Our Services are educational, personal-growth, and parent coaching services informed by behavioral science and Acceptance and Commitment Training (ACT) principles. They offer general information, reflection, and practical strategies for your own life and your role as a parent.

Our Services are not:

• Therapy, psychotherapy, or counseling
• Mental health treatment or diagnosis
• Applied Behavior Analysis (ABA) services or behavior-analytic treatment
• Individualized behavioral assessment, functional behavior assessment, or behavior treatment planning
• Clinical parent training or treatment for a child's behavior
• Medical, psychiatric, or clinical advice
• Crisis or emergency services
• A substitute for care from a licensed professional

Coaching is provided to the parent. We do not assess, treat, or work directly with children. Using the Services does not create a behavior analyst-client, therapist-client, clinician-patient, or other healthcare provider relationship. The use of behavioral science concepts or principles does not mean we are providing ABA services.

If you are dealing with a mental health condition, trauma, addiction, or a concern about your child's development or behavior, please work with a qualified licensed professional. You can use our Services alongside professional care, but not in place of it.

If you are in crisis or thinking about harming yourself, call or text 988 in the United States, or contact your local emergency services.

3. Professional credentials

Kelly Sandler holds the Board Certified Behavior Analyst® (BCBA®) credential and is a Massachusetts Licensed Applied Behavior Analyst (LABA). These credentials are provided solely to accurately describe her professional education, training, and background. The Services are not offered or represented as ABA services or professional behavior-analytic services. Motherhood Applied and Aspire to Be LLC are not affiliated with, endorsed by, sponsored by, or reviewed by the Behavior Analyst Certification Board (BACB) or any state licensing board.

4. Your responsibility and emotional content

Some exercises and conversations invite you to reflect on difficult thoughts, feelings, and experiences, which may bring up uncomfortable emotions. You choose how you take part, and you can pause, skip, or end any exercise or session at any time. You are responsible for your own decisions and actions, including how you apply anything you learn.

5. No guaranteed results

We share tools and approaches we believe are helpful, but every family's situation is different. We do not guarantee any particular result, outcome, or change. Any stories, testimonials, or examples we share are illustrations, not promises of what you will experience.

6. Eligibility and accounts

You must be at least 18 years old to use the Services. You are responsible for keeping your account login secure and for activity under your account. Please give us accurate information and keep your email address up to date so you receive access to your purchases and booking details.

7. Purchases, pricing, and taxes

Prices are shown at checkout in the listed currency. Applicable sales tax may be added at checkout. Payments are processed by Thinkific and its payment service providers. We may change prices at any time, but changes will not affect purchases you have already made.

Printed products, such as our journal, are sold and shipped by Amazon and are subject to Amazon's terms and return policy.

8. Coaching sessions

• Format: sessions are 50-minute 1:1 video calls. After checkout, you'll book your time through our scheduling page, and your meeting link arrives by email. Dads and co-parents are welcome to join.
• Packages: the 5- and 10-session packages are for returning clients who have completed an initial consultation. Package pricing reflects the sessions remaining after that first session.
• Rescheduling: you may reschedule with at least 24 hours' notice using the link in your confirmation email. A session missed, or cancelled with less than 24 hours' notice, counts as used.
• Expiration: sessions in the 5-session package must be used within 3 months of purchase, and sessions in the 10-session package within 6 months. Unused sessions expire after that date.
• Payment plans: if a scheduled payment fails, booking new sessions may be paused until the payment is completed. The full package price remains owed.
• If we need to reschedule: we'll give as much notice as possible and offer a new time, or credit the session back to you.

9. Lifetime access

If a product is sold with "lifetime access," that means ongoing access for as long as Aspire to Be LLC continues to offer and support that product. It does not mean the lifetime of the purchaser, and it does not guarantee that any particular platform, feature, bonus, or technology will remain available indefinitely. If we permanently discontinue a lifetime-access product, we will make reasonable efforts to provide advance notice and, where reasonably practicable, continued access to or downloadable copies of eligible core materials.

10. Refunds

Digital downloads (including workbooks, guides, and printable resources) are delivered immediately and cannot be returned, so all sales are final once the file has been made available to you.

Courses may be refunded if you request a refund within 14 calendar days of purchase. Refund requests made after 14 days are not eligible, except where required by law.

Coaching: an initial consultation may be refunded in full if you cancel at least 24 hours before your scheduled session, or if you have not booked a session within 30 days of purchase and ask for a refund. If you stop partway through a package, you may request a refund for your unused sessions at the per-session rate you paid: $131.25 per session for the 5-session package ($525 ÷ 4) and $125 per session for the 10-session package ($1,125 ÷ 9). On a payment plan, sessions already used are counted against the amount paid so far, and any balance for sessions used remains owed.

Printed products purchased through Amazon are refunded under Amazon's return policy.

To request a refund, email us at [email protected] with your name and order details. If a file is damaged, missing, or does not work, contact us and we will fix it or make it right.

Nothing in this section limits any non-waivable rights available to you under applicable consumer protection law. Customers outside the United States may have additional cancellation or withdrawal rights under the laws where they live.

11. Your license to use our materials

Unless otherwise indicated, the original content included in the Services, including our guides, worksheets, videos, written materials, graphics, frameworks, and course and coaching materials, is owned by or licensed to Aspire to Be LLC and is protected by applicable intellectual property laws.

When you download or purchase something, you receive a personal, non-transferable, non-exclusive license to use it for your own personal, non-commercial use. You may print copies for yourself and your household.

You may not:

• Share, forward, upload, or distribute our materials or your login to others
• Resell, sublicense, or give away our materials, in whole or in part
• Use our materials to teach, coach, or run workshops, groups, or programs for others
• Copy, adapt, or create products based on our materials
• Record coaching sessions without written permission
• Remove copyright notices or branding

If you'd like to use our materials with a group or organization, contact us about licensing. We may suspend or cancel access, without a refund, if these license terms are violated.

12. What you share with us

You keep ownership of anything you write or submit through the Services, such as reflections, assignments, survey responses, or booking answers. You give us a limited permission to host, store, process, and display that content only as reasonably necessary to provide the Services, support your participation, maintain security, enforce these Terms, and comply with law.

We will not use your reflections, submissions, or anything shared in coaching in advertising, testimonials, or promotional materials without your written permission. Our Privacy Policy explains how we handle this information.

13. Third-party links and services

The Services may include links to, or rely on, websites and tools we don't control, such as Calendly, video-call platforms, and Amazon. We are not responsible for their content, practices, or policies.

14. Disclaimer

The Services are provided "as is" and "as available." To the fullest extent permitted by law, we make no warranties, express or implied, including warranties of merchantability, fitness for a particular purpose, or that the Services will be uninterrupted or error-free.

15. Limitation of liability

To the fullest extent permitted by law, Aspire to Be LLC and its owners will not be liable for any indirect, incidental, special, consequential, or punitive damages arising from your use of the Services. Our total liability for any claim related to the Services will not exceed the amount you paid us for the product, course, or coaching involved in the claim during the 12 months before the claim arose. Some laws do not allow these limitations, so they may not apply to you.

16. Indemnification

You agree to hold harmless and indemnify Aspire to Be LLC from claims arising from your misuse of the Services or your violation of these Terms, to the extent permitted by law.

17. Ending access

You may stop using the Services at any time. We may suspend or end your access, or decline to continue coaching, if you violate these Terms or if we believe your needs would be better served by a licensed professional; in that case we will refund any unused coaching sessions. Sections that by their nature should continue, including ownership, disclaimers, and limitation of liability, will survive.

18. Governing law and disputes

These Terms are governed by the laws of the Commonwealth of Massachusetts, without regard to conflict of law rules. If you have a concern, please contact us first. Most issues can be resolved quickly and informally. If a dispute cannot be resolved informally, it will be handled in the state or federal courts located in Massachusetts, unless applicable law gives you the right to bring a claim where you live.

19. Changes to these terms

We may update these Terms from time to time. When we do, we'll change the effective date above and post the updated Terms on this page. Changes will not apply to purchases made before the update.

20. Contact us

Aspire to Be LLC Foxborough, Massachusetts [email protected]